Think like an Aussie: finding The Actual Aussie Way

Never has this growth been more apparent than in the past year, with the acquisition of Over the Wire in 2022. We expanded our remit to provide a Tier 1 voice network, cloud, and security services to enterprise, government, and wholesale customers. As we brought the Over the Wire family on board and started forging our new path together, we began to feel like ‘Bloody Good Broadband’ didn’t paint the full picture.

By that, I don’t mean our broadband service is any less than first-class. If anything, we now see a huge opportunity to bring that same quality to our suite of services across residential, business, enterprise, government, and wholesale customers. How could we approach these new segments without losing the same Aussie attitude that helped us change the game for broadband all those years ago?

But if you are new to Aussie Broadband, you probably need some introduction. The best way is to show you through our actions rather than words, so let me give you some examples.

Disaster relief system

In 2019, one of our developers saw the devastation caused by the Bunyip Bushfires and was inspired to write a program he thought could help. This project, which we worked on in his own spare time, automatically checked our customer base against known bushfire affected areas. We loved the initiative, and invested in integrating it with our own systems in early 2020. Now, an automatic notice is sent to bushfire-affected customers letting them know we’ve paused their billing for 3 months and offer options of support in their time of need.

Building better communities

And lastly, doing our part for our communities has always been central to our values. In 2021, we made this commitment official by joining Pledge 1%, committing our time and profit to doing good. We have been able to positively impact more than 100,000 Australians this financial year alone through our Helping Communities Connect program, where we offer discounted services to charities, community groups, and majority First Nations-owned businesses. Our logic is that by supporting those who are already tapped-in to local issues and have big ideas for possible solutions, those benefits trickle down through communities all around Australia.

We hope this shows that The Actual Aussie Way is all about you. It's about being good to you – offering fair prices, top-notch products, and giving you exactly what you need. No hidden fees, no offshore call centres, no being left on hold for eternity. We're here to be your trusted partner, delivering on our promises and owning up to our mistakes when they happen. We invite you to be part of this exciting journey as we forge our own path, The Actual Aussie Way.